Shinola

Shinola is an American lifestyle brand based in Detroit, Michigan. It produces and sells watches, bicycles, leather goods, clocks, home goods, and jewelry. Founded in 2011, Shinola takes its name from a common saying that harkens back to the defunct Shinola shoe polish company. The company was founded by Tom Kartsotis and is owned and operated by Texas-based investment group Bedrock Group LP.

Source: Wikipedia