Gouldings Trading Post

Goulding's Trading Post, also called Goulding's Lodge, is a historic general store, motel, and museum in southern Utah, United States, just outside of Monument Valley. It was constructed in 1928, seven years after Harry Goulding purchased 640 acres of land in the area. Shortly after Monument Valley became a popular tourist attraction, it was renamed and remodeled to house Goulding's Lodge. The lodge originally served as a trading post and home for the Gouldings.

During the Great Depression, while director John Ford was looking for a site to film his 1939 movie Stagecoach, Goulding went to work capturing photos of Monument Valley to send to Ford, who ended up shooting not only Stagecoach there but several other successful Western films. The films helped to popularize the area, and Goulding, realizing the potential value of tourism, established lodging and other services that could bring additional attention and profit.

Source: Wikipedia