Lawry's The prime rips

Lawry's is an upscale gourmet restaurant chain specializing in prime rib and the brand name of a seasoned salt blend spun off by the restaurant founders that evolved into a food products company today owned by McCormick & Company.

The original location on Restaurant Row on La Cienega Boulevard in Beverly Hills, California, was opened in 1938 by Lawrence L. "Lawry" Frank and Walter Van de Kamp. There are now several additional locations in the United States and worldwide. The company is still operated by the families of the founders, with Richard R. Frank, grandson of Lawrence Frank, serving as president and CEO.For many years Lawry's carvery was unique in having only a single entrée on its menu, standing rib roast. It now offers alternatives such as vegetarian specials and lobster tails, but retains its focus on carved-to-order roast beef served tableside from a large metal cart.